New Search Revolution on Google AI Mode in Front Homepage

Google is experimenting with a bold redesign—adding an “AI Mode” button directly on its search homepage. In select U.S. tests, the new mode may even replace the classic “I’m Feeling Lucky” feature, signaling a major shift toward conversational, AI-driven search.

What Is AI Mode?

AI Mode turns Google Search into a chat-style assistant. Instead of just links, it delivers direct answers, summaries, and creative responses powered by Google’s Gemini model. Users can:

• Ask longer, follow-up questions
• Get concise, AI-generated overviews
• Explore visual cards for products, places, and more

A New Button on the Home Page

In recent tests, a small percentage of users spotted an AI Mode button nestled under the search bar—where “I’m Feeling Lucky” once lived. Some versions even sport a colorful, rotating border to catch your eye. This placement hints that AI Mode could become as central to Google Search as text queries themselves.

Why It Matters

• User Experience: Conversational responses save time and reduce click-throughs when you need quick facts.
• Search Evolution: Google is betting that AI-powered answers will keep it ahead of rivals like ChatGPT, Perplexity, and AI-enhanced browser search.
• Ad Model Shift: Direct answers might change how ads appear, creating new opportunities and challenges for advertisers.
• Cultural Impact: Long-standing features like “I’m Feeling Lucky” may give way to AI-first interactions.

When Will You See It?

AI Mode remains in experimental Labs, open to limited testers in the U.S. A broader rollout could arrive later this year—depending on user feedback, performance, and how smoothly Google integrates ads and privacy controls.

Frequently Asked Questions

Q1: How do I try AI Mode on Google Search?
If you’re part of Google Labs in the U.S., look for the new AI Mode button under the search bar. If it’s not there yet, you may need to join the Labs waitlist or wait for wider testing.

Q2: Will “I’m Feeling Lucky” disappear forever?
Not immediately. Google is testing replacements and may keep both options side by side based on user feedback and usage patterns.

Q3: How does this affect search ads?
AI Mode may show fewer traditional ads and more integrated promoted suggestions. Advertisers will likely adapt to new formats that fit conversational responses.

Sources CNBC